According to the research report titled ‘2-Phenylethanol Market Size By Product (Synthetic, Natural), By Application (Cosmetics & Personal Care, Laundry & Home Care, Food & Beverages, Pharmaceuticals) Industry Analysis Report, Regional Outlook, Application Potential, Covid-19 Impact Analysis, Price Trend, Competitive Market 2021- 2027’, available with MarketStudyReport, 2-phenylethanol market is expected to witness substantial growth over 2021-2027.
 

As per the report findings, the demand in 2-phenylethanol market is mainly fueled by increased utilization of the compound in several products such as repellants and beverages, as well as in robust research to develop efficient production methods.
 

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For the uninitiated, 2-Phenylethanol is a major alcohol with a distinctive flowery rose-like scent. It is generally found in distilled and fermented drinks. Rising concerns about harmful consequences from chemical synthesis is shifting consumer inclination towards a naturally produced variant of the product through biosynthesis.
 

Recent metabolic engineering technologies applied in Escherichia coli and yeasts have succeeded in increasing the compound's bioproduction. These metabolic engineering efforts have also proven to be successful in reducing byproducts, alleviating feed-back inhibition, increasing the activity of key enzymes, improving precursor transport, and reducing feed-back inhibition.
 

The growing focus on detecting and resolving issues with existing production methods is expected to support market expansion over the projection period.
 

Considering application, global 2-phenylethanol market is segmented into cosmetics & personal care, food & beverages, laundry & home care, pharmaceuticals, and others (textiles, air care products, polishes & waxes, paper products, and plastic & rubber products). Among these, the others sub-segment is expected to increase at a strong rate throughout the study period, surpassing USD 16 million valuation by the forecast period-end.
 

Based on the regional landscape, the industry size spans across North America, Asia Pacific, Latin America, Europe and MEA. Among these, Middle East and Africa market is expected to grow at an appreciable CAGR of 4.4% over the forecast period.
 

Furthermore, Latin America 2-phenylethanol industry is predicted to grow at a significant CAGR throughout the study period, reaching USD 20.5 million by 2027. This can be accredited to an increase in the number of research activities in the region.
 

Citing an instance, in 2020, a study investigated the repellency effect of numerous bacterial-derived chemicals on two of LATAM’s most important Chagas disease vectors. The research could aid in determining the action mechanism of such repellent chemicals as well as assessing their temporal and spatial repellant qualities for future product development. Such efforts will continue to spur the regional industry development.
 

Elaborating on the competitive landscape, major players impacting worldwide 2-phenylethanol market dynamics are Shandong Xinhua Pharmaceutical Co. Ltd., Vigon International, Inc., Apple Flavor and Fragrance Group Co. Ltd., Symrise AG, Eternis fine chemicals Ltd., Yingyang (China) Aroma Chemical Group, Shanghai Pujie Fragrance Co. Ltd., Firmenich SA, and Lyondellbasell Industries N.V.,  and among others.