As per the research report titled ‘Adaptogens Market Size By Source (Ashwagandha, Ginseng, Astragalus, Holi Basil, Rhodiola Rosea, Schisandra, Adaptogenic mushrooms), By End-Use (Powder, Capsule, Tea & Beverages), By Application (Food & Beverages, Dietary Supplements, Pharmaceuticals, Cosmetics, Animal Feed), By Distribution Channel (Offline {Supermarkets/Hypermarkets, Drugstore, Grocery & convenience store}, Online), Industry Analysis Report, Regional, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2021 – 2027’, available with MarketStudyReport, the adaptogens market is expected to reach a sizable valuation by 2027.

Increasing consumer focus on adopting a healthier lifestyle and rising inclination towards dietary supplements are the factors aiding the augmentation of adaptogens market.

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Further, since the advent COVID-19, there is improvement in cognizance regarding the health benefits of nature-based food supplements, which is unearthing new avenues for market expansion in the foreseeable future.

Despite the positive industry outlook, challenges pertaining to validation and approval of certain adaptogens may hinder growth prospects of the industry over the forecast period.

Based on source, the astragalus segment is expected to garner a substantial valuation during the analysis timeframe. On the other hand, the Schisandra segment is anticipated to register a healthy CAGR of 6.5% over the forecast period.

Meanwhile, the adaptogenic mushroom segment is slated to progress at a robust CAGR of 8.5% over the evaluation period and the others segment is likely to register a CAGR of 7% through 2027.

Speaking of end user scope, apart from capsules, teas & beverages, and powder, the others segment of worldwide adaptogens industry is expected to gain significant momentum with a CAGR of 6% during the review period.

With respect to distribution channel, offline channels such as supermarket /hypermarket stores are touted to amass strong returns and record a stable CAGR of over 7% throughout the forecast timeframe. Meanwhile, the grocery & convenience store segment is slated to register a growth rate of around 5.5% over the review period.

From a regional frame of reference, Latin America market is anticipated to record a stable growth rate of 6.5% through the analysis timeframe. On the other hand, Middle East & Africa industry is likely to register a strong CAGR of 5.5% during the study period.

The competitive terrain of adaptogens market is majorly influenced by key players such as Xian Yuensun Biological Technology Co. Ltd., Organic Herb Inc., Gaia Herbs, Changsha Organic Herb Inc., Amax Nutrasource Inc., Xi’an Greena Biotech Co. Ltd., P.L. Thomas & Co. Inc., Organica Health Products Inc., NutraScience Labs, and REBBL Inc.

These companies are undertaking various partnership deals, acquisitions and mergers, while directing efforts to improve their production capacity to maintain a strong foothold over market dynamics.

For instance, in December 2021, PLT Health Solutions Inc., a high-quality ingredients development mogul, entered into a partnership deal with a non-profit organization Vitamin Angels with the aim to provide nutritional support to over a million at-risk women and children by 2030.