February 24, 2022
As per the research literature titled ‘Asia Pacific Home Audio Equipment Market Forecast 2027 By Distribution Channel, By Technology, Research Report, Country Outlook, COVID-19 Impact Statistics, Price Trends, Historic Data, Growth Prospects, Competitive Industry Share’, available with MarketStudyReport, Asia Pacific home audio equipment market is anticipated to register a healthy growth rate and reach a valuation of USD 15 billion by the year 2027.
As per the report findings, rising customer awareness and inclination about better audio equipment along with government initiatives aimed at enhancing the electronics sector are enhancing the growth of the home audio equipment market in Asia Pacific.
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Elaborating on the Covid-19 impact, the pandemic-induced lockdown and restrictions augmented TV viewership. As people remained within the confines of their homes, streaming services, OTT content, podcasts, and other internet content gained more traction through smart TVs. This in turn elevated the significance of better sound systems.
Considering technology, the market is split into wired (speaker, soundbar, home theater in a box, receiver), and wireless (speaker, soundbar, home radio, receiver, home theater in a box). Among these, wired soundbars are witnessing strong demand as these units can be easily paired to TVs through an HDMI connection.
Audio receivers are likely to capture a significant portion of Asia Pacific home audio equipment industry share in the forthcoming years. The product demand can be ascribed to their ability to enhance and amplify sound without the need for a new speaker. The wireless audio receiver segment is anticipated to register a strong growth rate through 2027, as this product provides the convenience of transferring audio from a non-Bluetooth device to a Bluetooth-enable device like a smartphone, laptop or tablet.
With respect to distribution channel, The market from the online segment is gaining popularity and is touted to amass substantial revenue during the forecast period. This can be ascribed to the availability of substantial discounts and other incentive programs offered by industry participants on their online platforms. Moreover, rising penetration of e-commerce and favorable government initiatives for this sector are adding to the segmental value.
Speaking of the competitive landscape, major players influencing Asia Pacific home audio equipment market are Voxx International Corp., Vizio Inc., Sony Corp., Samsung Electronics Co., Ltd., Polk Audio, Panasonic Corp., LG Electronics, Inc., JVCKenwood Corp., Google LLC (Alphabet Inc.), Bose Corp., Apple Inc., and Amazon.com Inc.