May 21, 2020
According to the research report titled ‘Bluetooth Headphones Market Size By Product, By Distribution Channel, Industry Analysis Report, Regional Outlook, Growth Potential, Competitive Market Share & Forecast, 2020 – 2026’, available with Market Study Report, global Bluetooth headphones market is expected to record significant growth during 2020-2026.
Increasing popularity of wireless Bluetooth headphones owing to their convenience and simplistic design is a major factor driving the market growth. The market is expected to further expand owing to rising adoption of the product while exercising, driving or working. Market majors are focusing on developing wireless headphones equipped with advanced features in order to cater to evolving consumer demands.
With growing inclination towards smart activity, fitness trackers are being integrated with Bluetooth headphones allowing better accuracy. Development of innovative wireless headphones equipped with smart sensors are ideal for tracking various aspects such as distance travelled, step count, calories burned and heart rate. Moreover, factors such as tangling of wired headphones in confined spaces of a vehicle have compelled OEMs to integrate wireless solutions in vehicles, which in turn is favoring the market scenario.
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As per the regional scope, Latin America Bluetooth headphones industry is predicted to expand with a CAGR of 15% during 2020-2026. Rising health awareness coupled with increasing participation in physical activities are augmenting the regional demand for Bluetooth headphones among fitness enthusiasts.
On the other hand, Bluetooth headphones market in Middle East & Africa is anticipated to record a y-o-y growth rate of 10% through 2026. Growing demand for advanced in-vehicle infotainment systems which provide various content sources, auxiliary inputs for portable devices, individual seat displays, and internet access for portable devices is swaying the business dynamics in MEA.
The major companies in global Bluetooth headphones market are Tzumi Electronics LLC, Sony Corp., Sentry Industries Inc., QCY, Plantronics Inc., Beats Electronics LLC, Motorola Solutions Inc., MPOW, Skullcandy Inc., Microsoft Corp., LG Electronics Inc., JLab Audio, Jaybird LLC, Jabra Corp., Koninklijke Philips N.V., Harman International Industries Inc., Bose Corp., Beyerdynamic GmbH & Co. KG, Sennheiser Electronic, Bang & Olufsen A/S, Bowers & Wilkins Group Ltd., Audio-Technica Corp., Anker Technology (UK) Ltd., Apple Inc. and AfterShokz LLC among others.