September 22, 2020
According to the research report titled ‘Global Cultural Paper Market Size study with COVID-19 impact, by Type (Coated Paper, Offset Paper, Light-weight Paper), by Application (Advertising, Books and Magazines, Album, Others) and Regional Forecasts 2020-2027’ available with Market Study Report, global cultural paper market is anticipated to attain substantial expansion during 2020-2027.
Rising advertisement-related requirements of private educational institutes increasing consumption of paper are prime factors propelling the growth of global cultural paper market. In fact, as per Statista, worldwide consumption of cardboard and paper was recorded at 423 million metric tons in the year 2017, which had initially reached 409 million metric tons in the year 2015.
Statista further claims that the demand for writing and printing paper reached 99 million metric tons in the year 2018. Apart from this, high inclination towards using magazines for improving knowledge are propelling the growth of the market.
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For the record, culture papers are primarily used for upscale advertisements, covers of colored pictures as well as for high-class books & periodicals. They are fabricated from fresh wood that imparts opacity to the paper and provides a bright and clean surface. Moreover, coated paper is a high-quality printing paper and is widely adopted in graphics and covers for colored pictures as well as in upscale advertisements, books and periodicals.
The outbreak of the COVID-19 pandemic has resulted in instabilities in the demand of raw materials as well as among paper & packaging manufacturers around the globe, which in turn could hamper the industry remuneration in the forthcoming years. Moreover, availability of alternatives such as e-magazines and e-books are a restraining factor for the expansion of global cultural paper market size through 2027.
Based on type, global cultural paper market is bifurcated into light-weight paper, offset paper, and coated paper. With regards to application, the market comprises of album, books and magazines, advertising, and others.
From a regional frame of reference, Asia-Pacific cultural paper market is projected to register the highest CAGR over 2020-2027. Surging product demand from the advertisement sector coupled with growing popularity of magazines are positively swaying the Asia-Pacific global cultural paper market dynamics.
Leading companies operating in global cultural paper market are Oji Holdings Corporation, Sappi Ltd., Nippon Paper Industries Co Ltd., Burgo Group S.p.A., Evergreen Packaging Inc., Catalyst Paper Corporation, Stora Enso Oyj, Kruger Inc., Svenska Cellulosa AB (SCA), and UPM-Kymmene Oyj.