July 31, 2020
According to the research report titled ‘Global Film Distribution Market Size study, by Type (Action/Adventure, Comedy, Drama, Thriller, Others) by Application (Movie theatre, Television, Personal Home Viewing) and Regional Forecasts 2020-2026’, available with Market Study Report, global film distribution market is expected to grow substantially during 2020-2026.
Rapid expansion of worldwide film industry especially, the Bollywood and the Hollywood, is the major factor driving the growth of global film distribution market.
For those uninitiated, the process of making a film available to the audience for viewing is referred to as film distribution. This task is usually performed by a professional movie distributor who determines the marketing strategy of the film as well as decides media platform through which a film is made available for viewing while settling for the release date and other matters.
Increasing number of movies being made yearly has impelled the demand for proper distribution channels. In fact, according to Statista, global box office revenue stood at USD 38 billion in the year 2016 and is anticipated to generate USD 50 billion by the end of 2020.
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The film distributors ensure that these films reach the targeted audience which is determined by analyzing the customer’s age group, culture, and preferences. Thus, increasing significance of film distribution is stimulating the industry outlook.
Digitalization in this industry has allowed the films to be available online through various paid applications like Netflix, thereby introducing a new segment in the film distribution market. Shifting preference of producers towards selling rights to such applications on account of rising trend and their wide customer base is likely to propel the market growth over 2020-2026. On the contrary, surging piracy in film distribution industry is likely to hinder the market growth.
From a regional perspective, global film distribution market is fragmented into Europe, Latin America, Asia Pacific, North America, and Rest of the World. As per the report, North America holds major market share and is expected to register consistent growth in the ensuing years, primarily driven by easy availability of films online along with inclination towards binge watching.
On the other hand, Asia Pacific film distribution industry is expected to showcase a strong growth trends over the forecast period. Surging population, increasing disposable income, and introduction of several online applications like Hotstar (Asian origin) are favoring the market scenario in Asia-Pacific.