According to the research report titled ‘Global Bariatric Surgery Market 2019-2028’, available with MarketStudyReport, global bariatric surgery market is estimated to expand at a y-o-y growth rate of 9.41% over the forecast period 2019-2028.

As per the report findings, escalating incidences of diabetes and heart ailments are primarily driving worldwide bariatric surgery market growth. Moreover, technological breakthroughs, increasing number of favorable government initiatives, and rising obesity rate around the globe is likely to enhance the industry outlook.
 

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However, lack of patient and customer knowledge is restricting the market growth. Further, absence of surgical accessibility in low & middle-income countries, along with high costs of surgery and associated consumables such as gastric bands and samples might hinder industry expansion in the forthcoming years.
 

Based on device, the market is split into assisting device (closure device, trocars, suturing device, stapling device, and others), and implantable device (gastric band, gastric balloon, gastric emptying, electrical stimulation device, and others).
 

From a regional perspective, as per the report, global bariatric surgery market size spans across North America (U.S., Canada), Europe (UK, Germany, Spain, France, Russia, Italy, Rest of Europe), MEA (South Africa, Turkey, Saudi Arabia, UAE, Rest of MEA), Asia Pacific (Japan, China, South Korea, India, Australia & New Zealand, ASEAN countries, and Rest of APAC), and Latin America (Mexico and Brazil).
 

Among the aforementioned regions, Asia-Pacific is predicted to grow rapidly over 2019-2028, owing to increasing number of government and private sector initiatives to reduce obesity in nations like China and India. Further, presence of large industry players such as J&J, Medtronic, and Allergan will likely continue contributing to innovations and R&D investments in APAC.
 

Considering the competitive landscape, Abbott Laboratories, Lupin Ltd., Allergan Inc., Conmed Corp., B. Braun Melsungen AG, Medtronic PLC, GE Healthcare (General Electric Co.), Aspire Bariatrics, Intuitive Surgical Inc., The Cooper Companies Inc., Reshape Lifesciences Inc., Ethicon Inc. (Johnson & Johnson), Apollo Endosurgery Inc., and Olympus Corp. are the major companies influencing the global bariatric surgery industry dynamics.