According to the report titled ‘
GLOBAL BUSINESS INTELLIGENCE MARKET 2021-2028’, available with MarketStudyReport, global business intelligence market is estimated to expand at a CAGR of 11.11% during the forecast period 2021-2028.
The rising emphasis among enterprises to adopt a customer-oriented attitude, surging dependence on real-time information for decision-making, and multi-faceted globalization are factors influencing the global business intelligence market dynamics.
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Besides, inclination towards Big Data Analytics technology, deployment of new mobile business intelligence solutions, and increasing utilization of cloud-based systems are creating remunerative aspects for market participants over the review period.
Despite the optimistic outlook, the high cost of investments, scarcity of skilled workforce, and availability of open-source business intelligence software are curtailing the progress of the industry.
Based on enterprise size, the business landscape is divided into large enterprises, and small & medium enterprises. As per delivery mode, the industry is classified into cloud, and on-premises.
Concerning functions, worldwide business intelligence industry is categorized into network management & optimization, predictive asset maintenance, supply chain optimization, fraud detection & security management, operations management, sales & marketing management, workforce management, and others.
In terms of verticals, the market is divided into media & entertainment, government, retail, BFSI, energy & power, healthcare, manufacturing, IT & telecom, automotive & logistics, and others.
Speaking of the regional standpoint, Asia-Pacific market is projected to witness a robust growth during the predicted timeframe, attributed to the rapid digitization in the region. Furthermore, business expansion projects currently in progress in developing countries such as India, and China are slated to create appealing growth opportunities with skyrocketing demand for business intelligence & analytics tools as well as cloud-based technology services from small and medium sized enterprises (SMEs).
The top players enhancing the competitive scope of global business intelligence industry include GoodData Corporation, Microsoft Corporation, TIBCO Software Inc., International Business Machines Corporation (IBM), Teradata Corporation, Tableau Software, SAS Institute Inc., MicroStrategy Incorporated, Oracle Corporation, Informatica, Cisco Systems Inc., VMware Inc., Domo Inc., TARGIT A/S, and SAP SE among others.