According to the recent research study titled ‘Global Connected Fitness Market - Analysis By Type (Hardware, Software), Application, End Use, By Region, By Country (2021 Edition): Market Insights and Forecast with Impact of COVID-19 (2021-2026)’ available with MarketStudyReport, global connected fitness market accounted for USD 1068.10 million in 2020 and is poised to register substantial growth through 2026.

The major factors influencing the global connected fitness market are the increasing health-conscious consumers and the growing digitalization of multiple industries. By tracking, monitoring, and analyzing the users' workouts, smart fitness equipment provides a clearer picture of their performance. This has boosted the appeal of connected fitness gadgets and equipment among sports fans and athletes.

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Furthermore, an increase in busy lifestyles has led to a surge in physical inactivity, which in turn is propelling global connected fitness market growth. Furthermore, rising obesity concerns, as well as high public knowledge about the need of maintaining health have boosted the product demand.

The global connected fitness marketplace is segmented on the basis of type of devices, application landscape, end-user and regional analysis. Based on type the market is spit into hardware and software among which, the latter is likely to expand considerably during the study period. Following in the footsteps of many other industries, the fitness sector has seen a huge digital revolution as a result of the COVID-19 pandemic, thereby boosting the segmental growth.

The application segment is divided on the basis of exercise & weight loss, activity tracking, and diet & nutrition. The end-user segment is classified into home and health clubs/gyms.

The regional landscape of global connected fitness industry spans across Europe, Asia Pacific, the Middle East & Africa, Latin America, and North America.  Asia Pacific market is predicted to grow enormously during the forecast period with India and China standing tall in terms of revenue heirarchy, predominately due to rapid urbanization.

The competitive landscape of global connected fitness industry sphere is defined by companies such as Peloton Interactive Inc., Performax, Planet Fitness, Fitbit Inc., YETI Holdings, Cosco Ltd., Garmin Ltd., Callaway Golf Company, Nike Inc., and Under Armour Inc.