December 21, 2021
As cited by the research report titled ‘Global Connected Fitness Market - Analysis By Type (Hardware, Software), Application, End Use, By Region, By Country (2021 Edition): Market Insights and Forecast with Impact of COVID-19 (2021-2026)’, available with MarketStudyReport, global connected fitness market was worth USD 1068.1 million in 2020 and is projected to generate significant revenues over the forecast duration 2021-2026.
Increasing awareness regarding fitness coupled with growing digitalization across various sectors are majorly driving global connected fitness market growth. Moreover, prevalence of busy lifestyles is leading to rising physical inactivity and obesity concerns, which is in turn augmenting the market scope.
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Smart fitness equipment offers better clarity on users’ performance by monitoring, tracking, and analyzing their workouts, which has driven the popularity of these devices among sports enthusiasts & athletes.
Based on product type, global connected fitness industry is segmented into hardware and software. As cited in the report, software segment is slated to obtain notable returns over the assessment period, as people who exercise without any trainers are preferring to use these devices. The fitness industry has witnessed an immense digital transformation during the COVID-19 pandemic, thus propelling the segmental growth.
Considering the application range, the marketplace is divided into diet & nutrition, exercise & weight loss, and activity tracking. Speaking of the end user ambit, the business space is categorized into home, health clubs or gyms, and others.
The regional analysis of the industry is studied for Latin America, Europe, Asia Pacific, North America, and Middle East & Africa. Asia Pacific market is expected to witness strong growth over the study duration, owing to a rapid rise in working population along with fast paced urbanization in emerging nations of the region.
Major players profiled in worldwide connected fitness industry are Performax, Fitbit LLC, China Ocean Shipping Company (COSCO) Limited, Nike Inc., Under Armour Inc., Callaway Golf Company, Garmin Ltd., YETI Holdings Inc., Planet Fitness Franchising LLC, and Peloton Interactive Inc. The report incorporates detailed profiles of these players with information on their businesses and product portfolios, along with the recent developments.