July 09, 2021
According to the research literature titled ‘Global Esports Market - Analysis By Revenue Source, Streaming Platform, By Region, By Country (2020 Edition): Market Insights and Outlook Post Covid-19 Pandemic (2020-2025)’, available with Market Study Report, global esports market was valued USD 1072.35 million in 2019 and is expected to record a healthy growth rate during 2020-2025.
As per the report findings, global esports market is mainly driven by increasing number of audiences reach and engagement activities, rising trend of live streaming of games, heightened investments in this field, and infrastructure development for league tournament events.
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Expanding on the Covid-19 impact on the industry, stadiums remained vacant and all sporting events were canceled as the pandemic surged, forcing esports businesses to focus on new entertainment avenues. To elaborate further, esports companies are investing in innovative new platforms for enhancing their revenue and widening their consumer base, and also to gain a competitive advantage.
Notably, organizations in worldwide epsorts market are focusing on mergers and Acquisitions to elevate their position. For instance, Immortals Gaming Club, In June 2019, specialized in offering esports platform through video game software, poured USD 100 million to acquire Infinite Esports & Entertainment. The acquisition is anticipated to assist Immortals Gaming Club in becoming a part of franchised esports leagues and subsequently help it claim the title of world`s largest esports organization.
Based on revenue source, the market is fragmented into merchandise & ticket sales, sponsorship & advertising, game publishers, and media rights. Moving on to streaming platform, the industry segmentation comprises YouTube, Twitch, and others.
Considering the geographical scope, major growth avenues for global esports market are North America, Europe, and Asia Pacific. Among these regions, North America region held majority industry share in 2019 and will likely hold a coveted position in the upcoming years as it did in the past. High number of PC gaming customers, and surging popularity of competitive esports events like League of Legends Championship Series (NA LCS) and Overwatch League are supporting the regional market growth.
Speaking of the competitive landscape, Epic Games Inc., Nintendo Co. Ltd., FaceIt, Riot Games Inc., Nvidia Corp., Electronic Arts Inc., Gfinity PLC, Valve Corp., Activision Blizzard Inc., and Modern Times Group are the prominent players in this domain.