November 26, 2019
According to the research report titled ‘Global Exhibition Market - Analysis By Value, By Rented Space, By Region, By Country (2018 Edition): Forecast to 2023 -- By Region (North America, Europe, APAC), By Country (US, Canada, UK, Germany, France, Italy, China, India, Japan, South Korea)’ available with Market Study Report, the global exhibition market is expected to grow with a CAGR of 4.97% during the period of 2018-2023.
For the record, an exhibition is a coordinated display and presentation of products by various companies for the purpose of marketing. Growing expenditure on marketing services by individuals, organizations, and companies, coupled with extensive digitalization are driving the growth of the global exhibition market. Increasing demand for large venues for events and growing economies across the globe will further fuel the market growth.
Notably, the research report discusses and examines the potential growth opportunities in exhibition market. It also provides crucial statistics on revenue shares for each segment. The study further aims to provide top-notch business information in order to help investors to evaluate their investments thoroughly.
Considering the geographical locations, the global exhibition market is divided into regions, namely Europe, North America, and Asia-Pacific, with key focus on countries such as US, Canada, Germany, UK, France, Italy, India, China, South Korea and Japan. The report cites that APAC exhibition market will register accelerated growth over the forecast period, owing to preference of electronics companies to shift their manufacturing units in developing economies like India and China, favorable federal reforms to improve local industries, and escalating emphasis on international businesses.
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The key players in the global exhibition market are Messe Düsseldorf, Messe Frankfurt, MCH Group, UBM Plc, Reed Exhibitions, and Informa.
The study emphasizes on market development strategies which facilitates entrepreneurs to improve their business models. It dissects the competitive landscape of exhibition market on the basis of product benchmarking, five force analysis, and SWOT analysis methods.