According to the research report titled ‘Femtech Market Size By Type (Products, Software, Services), By Application (Reproductive Health, Pregnancy & Nursing Care, Pelvic & Uterine Healthcare, General Healthcare & Wellness), By End-use (Direct-to-consumer, Hospitals, Fertility Clinics, Surgical Centers, Diagnostic Centers), COVID-19 Impact Analysis, Regional Outlook, Application Potential, Competitive Market Share & Forecast, 2021- 2027’, available with Market Study Report, global femtech market
 

Rising cases of chronic and infectious diseases among females, increasing utilization of digital technology to manage women health in developed countries, and growing accessibility to women care in remote areas are spurring global femtech market growth. Moreover, developing consciousness pertaining to women health and wellness in developing countries along with escalating investment in this field are accelerating the industry expansion.
 

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Despite the positive industry outlook, poor awareness about products and applications designed for women health is a major challenge for businesses. However, growing presence of startups in this vertical and subsequent rise in development of novel products that cater to unmet needs of the female population will support industry growth in the forthcoming years.
 

Elaborating on the Covid-19 impact, the pandemic has augmented demand for effective technologies that enable women to evaluate and track their reproductive, menstrual and general health from the comfort of their homes.  
 

In terms of type, global femtech industry from software segment generated USD 4.3 billion in revenue in 2020 and is slated to accrue strong returns in the upcoming years as well. Prompt adoption of IoT, widespread utilization of mobile apps in everyday health monitoring, and AI advancements are supporting the segmental growth.
 

Considering application scope, general healthcare & wellness segment value is slated to increase considerably in the forthcoming years, creditable to introduction of several wearable devices for health monitoring. Developing cognizance about personal hygiene is also infusing growth in this segment.
 

With respect to end-use, direct-to-consumer segment was appraised USD 6 billion in 2020 and is likely to record tremendous gains during 2021-2027. This can be ascribed to increasing accessibility to advanced consumer products and ongoing development of women health-centric innovative technology by startups.
 

On the regional front, Middle East & Africa femtech market size is predicted to expand significantly over the forecast duration, chiefly on the back of rising emphasis on improving women health products and development of advanced diagnostics tools for diseases detection.
 

Prelude Fertility Inc., Conceivable, Univfy Inc., Elvie, BioWink GmbH, Sera Prognostics, Minerva Project Inc., iSono Health Inc., Athena Feminine Technologies Inc., Nuvo Inc., Totohealth Ltd., Hera Med Ltd., and Sustain Natural are the key players influencing the industry dynamics.