October 11, 2021
According to the business intelligence report titled ‘Global Laundry Sanitizer Market Size study, by Product Type (Scented, Plain), and Regional Forecasts 2021-2027’, available with Market Study Report, global laundry sanitizer market was assessed at USD 34.1 million in 2020 and is slated to be worth USD 40.81 million by 2027, expanding at 2.6% CAGR between 2021-2027.
Increasing awareness regarding personal hygiene along with rising incidence of infectious diseases are the key factors driving global laundry sanitizer market. Citing an example, the number of COVID-19 cases were recorded at 492,351 in March 2021 and accounted for 800,000 cases in April 2021, which in turn has raised demand for laundry sanitizers across the globe.
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For the unversed, laundry sanitizer is primarily used to provide protection from any kind of infections and remove germs from clothes. Thus, growing use of hygiene care products and changing consumer lifestyles will aid revenue inflow as well.
As per the American Cleaning Institute Report of 2018, the cleaning product companies have increased production capabilities, thus raising sales of laundry sanitizers by 60%. While growing production and sales of laundry cleaning products will aid industry growth, rising concerns over health risks associated with use of the product will act as challenges for businesses operating in this domain.
Based on product type, worldwide laundry sanitizer market is split into plain, and scented. Market share held, growth rate, revenue garnered, and valuation of each segment is provided in the research report.
From the regional frame of reference, Asia Pacific captured majority of global laundry sanitizer market share in the recent past, primarily due to growing disposable incomes and rising COVID-19 cases. Increasing residential construction activities and rising urban population will also aid towards industry expansion as well.
Key companies profiled in the global laundry sanitizer market report are Reckitt Benckiser Group Plc, Spectrum Brands Holdings Inc., Unilever plc, Cosmo Films Limited, Procter & Gamble Co., ITC Limited, The Clorox Company, Dabur India Limited, Church & Dwight Co. Inc., and Micro Balance Health Products.
In-depth information pertaining to these market majors, their product portfolio as well as specifications, production capacity, profit margins, market share held, and revenue garnered is encompassed in the research literature.