July 14, 2022
According to the business intelligence report titled ‘Global Luxury Pens Market Size study, by Type (Fountain Pen, Ballpoint Pen, Rollerball Pen, Others) by Application (Individual, Business, Government) and Regional Forecasts 2022-2028’, available with MarketStudyReport, global luxury pens market is slated to showcase a decent annual growth rate through 2028 and subsequently amass adequate returns by the end of the forecast timeframe.
Rising disposable income, and increasing cognizance regarding various brands are the primary factors driving global luxury pens market growth.
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In addition, focus on innovation by industry players in order to improve their product portfolio may provide a major growth impetus for the industry in the ensuing years.
Notably, luxury pens can be ordered in a variety of styles and hues, albeit the most popular among them are the pens that boast of distinctive gold and silver lining with a lifetime guarantee and are guaranteed against mechanical failure.
Despite the positive outlook, advent of technology in the form of e-communication poses a major hurdle that stakeholders will have to overcome to maintain a steady remuneration over the duration of the forecast.
Speaking of segmentation, worldwide luxury pens market is bifurcated by type into rollerball pen, fountain pen, and ball pen among others. Meanwhile, various applications include government, businesses, and individuals.
From a regional frame of reference, North America market is likely to showcase impressive returns in the forthcoming years, owing to growing working population.
On the other hand, Asia Pacific is poised to become a promising avenue for market expansion during 2022-2028, attributable to rising disposable income of individuals.
Speaking of the competitive framework, MontBlanc, Shanghai Hero Pen Company, Waterman Pen Company, Pelikan Group GmbH, Cross Pens, Duke Pens, Picasso Parri, Aurora, and Sheaffer are the prominent players influencing global luxury pens market trends.
These companies are constantly focusing efforts towards diversifying their product portfolio and expanding their reach through strategic advances such as mergers and acquisitions to maintain a strong stance in the market space.
For instance, Suprupos, a Japanese firm introduced a novel line of luxury pens in March 2022 that were imprinted with real dried flowers at the top. This product eventually enjoyed immense popularity in the United States, thereby facilitating the company to leave a lasting impression in the global landscape.