According to the research report titled ‘Global Online Apparel Market: Analysis By Price Range (Low, Medium, Premium), Model Type, End User, By Region, By Country (2021 Edition): Market Insights and Forecast with Impact of COVID-19 (2021-2026),’ available with MarketStudyReport, global online apparel market garnered revenue worth USD 558.70 billion in 2020 and is slated to amass sizable returns during 2021-2026.

Rapid digitization, a robust customer service experience enabling the removal of hassles for consumers, and factors like upfront & transparent pricing are parameters aiding the growth of global online apparel market.

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Besides, major brands delving into an acquisition spree and opting for the inorganic path for gaining a dominant share & expanding their product portfolios are further accelerating the progress of the business sphere.

Moreover, surging proliferation of e-commerce due to higher flexibility as well as accessibility, particularly in emerging economies, is escalating the industry scope to a wider scale.

During the COVID-19 pandemic, due to the temporary shutdown of multiple stores & outlets, consumers switched to online shopping which boosted the growth of market.

Sources have claimed that the penetration of online apparel increased from 19% in 2018 to 28% in 2020.

Additionally, this trend is anticipated to continue in the post-pandemic era with niche retailers leveraging the opportunities with robust technologies & resources available at their disposal, thus bolstering the development of worldwide online apparel market.

Based on price range, the low-price vertical is slated to record substantial growth during the assessment timeframe owing to populace in low-income nations tending to buy inexpensive clothes, and multiple discounted offers propelling the consumers to opt for such products.

In terms of model type, the business-to-business segment is estimated to account for a remarkable revenue share during the stipulated timeline. However, with discounted prices & attractive offers from the business-to-consumer segment, it is likely to register significant growth through the forecast period.

The prominent players augmenting the nature of competition in global online apparel industry include names like Marks and Spencer Group plc, Asos plc, Next plc, Amazon Inc., Gap Inc., H & M Hennes & Mauritz AB, Zara SA, Boohoo Group plc, R. H. Macy & Co., and Nike Inc. among others.