According to the research report titled ‘Global Oral Hygiene Products Market (2022 Edition) - Analysis By Product (Toothpaste, Mouthwash, Toothbrush, Denture Products, Others), End User, Distribution Channel, By Region, By Country: Market Insights and Forecast with Impact of Covid-19 (2021-2026)’ available with MarketStudyReport, global oral hygiene products market was valued at USD 41.26 billion in 2020 and is anticipated to garner lucrative returns by the year 2026.

According to the report, growing consumer awareness of cosmetic dental treatments to improve personal appearance as well as availability of innovative & appealing products are the major growth stimulants for the global oral hygiene products market.

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Moreover, widespread product adoption by middle-and-high-income groups, as well as altering lifestyles and dietary patterns leading to increasing prevalence of periodontal diseases and dental caries are further impelling the industry trends.

Furthermore, growing cognizance of the benefits of proper oral hygiene, rising disposable incomes, surge in consumer dental healthcare expenditure, rapid urbanisation, and increasing demand for organic & natural oral hygiene products are expected to bolster the market outlook during the forecast years.

Based on end-user spectrum, the industry is bifurcated into household and dentistry. In terms of distribution channel, worldwide oral hygiene products market is split into offline and online.

On the basis of product terrain, the toothpaste segment held a substantial revenue share in 2020 and is anticipated to grow at a rapid rate through 2026, owing to rising prevalence of cavities, sensitivity, and gingivitis among the individuals.

Regionally speaking, Asia Pacific industry is touted to hold massive revenue share by the end of forecast timeline. Meanwhile North America market is also projected to grow significantly over the analysis timeframe.

The key players in global oral hygiene products marketplace are Dabur Ltd., Reckitt Benckiser Group plc, Koninklijke Philips N.V., Henkel AG & Co. KGaA, Procter & Gamble Company, Unilever plc, Johnson & Johnson (J&J), GlaxoSmithKline plc, Church & Dwight Co. Inc., and Colgate-Palmolive Company.