According to the research report titled ‘Global Probiotic Supplement Market (2021 Edition) - Analysis by Ingredient (Bacteria Based, Yeast Based), Application, Distribution Channel By Region, By Country: Market Insights and Forecast with Impact of COVID-19 (2021-2026)’, available with Market Study Report, global probiotic supplement market was evaluated at USD 6.28 billion in 2020 and is slated to expand substantially between 2021-2026.
 

Surging demand from millennials, and increasing awareness among people about the health benefits of product are the key growth stimulants for global probiotic supplement market.
 

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The report studies the market exhaustively by dividing it into segments based on ingredient, application scope, distribution channel, and region. Information about industry share held by each segment, along with growth rate estimates are given in the document.
 

Based on ingredient, the industry is divided into yeast-based, and bacteria-based. Among these, bacteria-based segment is anticipated witness considerable growth between 2021-2026 due to major health benefits such as enhanced digestion, and treatment of bowel problems like diarrhea or other issues such as lactose intolerance, vaginal yeast infections, urinary tract infections, and eczema.
 

Speaking of application scope, worldwide probiotic supplement market sphere is bifurcated into food & beverage, pet food, supplements, and infant formula.
 

Moving on to distribution channel, the business sphere is fragmented into hypermarkets/supermarkets, online retail, and pharmacy/drug store. Among these, hypermarket/supermarket segment held majority of the industry share in the recent past, owing to rising product demand. However, rising internet penetration has propelled growth of online retail segment as higher number of people prefer to make purchases online.
 

From regional frame of reference, Asia Pacific probiotic supplement market is projected to grow significantly between 2021-2026, owing to growing demand from millennials, and presence of leading companies.
 

Key players shaping global probiotic supplement market dynamics are Sanofi S.A., Taisho Pharmaceutical Co. Ltd., Novartis International AG, Bayer AG, and BioGaia AB. These companies have undertaken strategic decisions such as mergers & acquisitions, partnerships, collaborations, investments in research & development, and product launches to maximize profits and strengthen their foothold in the business sphere.