November 30, 2021
According to the research report titled, ‘Global Snow Sports Apparel Market Size study, by Product (Top Apparel, Bottom Apparel, Accessories), by Distribution Channel (Offline and Online), by Application (Men and Women) and Regional Forecasts 2021-2027’, global snow sports apparel market is anticipated to amass notable gains during 2021-2027.
Rising number of snow sports tournaments and escalating demand for sports apparel all across the world are aiding towards the expansion of global snow sports apparel market. As per Statista, the revenue of the worldwide sports apparel market is slated to jump from USD 180.96 billion in 2019 to USD 207.79 billion in 2025.
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In addition, surging awareness regarding the importance of wearing personal gears in sports, developing fashion industry, and high coverage of e-commerce websites providing easy access to these products are also augmenting the overall industry outlook.
On the contrary, high costs associated with these products are likely to act as a bottleneck to the market expansion in the ensuing years.
By product, the marketplace is bifurcated into top apparel, bottom apparel, and accessories, whereas, fragmentation based on distribution channel are offline and online. In terms of application, global snow sports apparel market is split into men and women.
Considering the geographical ambit, North America, Asia Pacific, Latin America, and Europe are the major contributors to the overall market progression. Among these, North America holds a substantial market share owing to availability of a suitable climatic conditions for snow sports and high concentration of leading sports apparel manufactures in the region.
Meanwhile, Asia Pacific market is also projected to showcase lucrative growth trends during 2021-2027 accreditable to increasing number of sports events like Asian Winter Games (AWG), surging disposable income, and rapid development in the apparel industry across the region.
Key players defining the competitive hierarchy of global snow sports apparel market are Phenix, Volcom, LLC, Lafuma S.A., Decathlon Sports India Private Limited, Descente Ltd., Amer Sports Oyji, Adidas AG, Kering S.A., The Columbia Sportswear Company, and VF Corporation.
The aforementioned players are adopting various effective strategies like new product launches, mergers & acquisitions, collaboration deals, and R&D investments among others to strengthen their foothold in the overall market.