September 02, 2021
According to the business intelligence report titled ‘Global Wifi Analytics Market 2019-2028’, available with Market Study Report, global wifi analytics market is projected to grow at an annual rate of 21.38% between 2019-2028.
Increasing deployment of public free Wi-Fi for tourists by governments coupled with growing number of smartphone users in various countries owing to technological advancements are key factors stimulating global wifi analytics market outlook.
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Furthermore, growing investments into Wi-Fi analytics by leading companies and surging adoption of big data analytics will aid revenue inflow in the industry. On the other hand, shortage of infrastructure facilities in emerging countries and absence of standardized regulations across the world will act as challenges for businesses in this domain.
Based on component type, global wifi analytics market is divided into services, and solutions. Speaking of deployment, the industry is split into on-premise, and cloud.
As per application scope, the business sphere is bifurcated into wifi marketing analytics, and wifi presence analytics. Moving on to end user spectrum, the market space is fragmented into retail, sports & entertainment, hospitality, transportation, healthcare, and others.
From regional frame of reference, Asia Pacific market is slated to expand rapidly between 2019-2028 owing to growing number of mobile broadband subscriptions and rise in cloud migration in developing countries like India. Increasing internet penetration has propelled demand for Wi-Fi analytics as well.
Key players shaping global wifi analytics industry trends are RetailNext Inc., Aruba Networks (Hewlett- Packard Company), Singapore Telecommunications Limited, Blix Traffic, Hughes Network Systems LLC, Cisco Systems Inc., Yelp Inc., Cloud4Wi Inc., SkyFii, Fortinet Inc., Purple Innovation LLC, Ruckus Networks, and GoZone Wifi LLC.