October 25, 2021
According to the business intelligence report titled ‘Japan Outbound MICE Tourism Market: Traveler Flows, Spending Patterns, Main Destination Markets and Forecast to 2025’, available with MarketStudyReport, Japan outbound MICE tourism market is projected to amass USD 7 billion by 2025, growing substantially between 2021-2025.
For the unversed, MICE stands for meetings, incentives, conferences, and exhibitions. It is a segment of the tourism industry which is focused on travel arrangements for large groups of people for large conferences, events, and seminars.
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The research literature entails exhaustive information pertaining to spending patterns, traveler flows and main destination markets. It elucidates primary drivers and present and future opportunities as well.
Proceeding further, it elaborates on challenges faced by leading companies in this business sphere and provides measures to subdue their impact. The market is studied at a granular level by dividing it into various segments. Insights related to industry share accounted by, growth rate, sales amassed, profit margins, and revenue garnered by each segment are given in the study.
A detailed analysis of the industry as per destination is provided after a thorough comparison of past records and current data. Crucial insights regarding current and future tourism developments of the industry are included to enable market partakers to make accurate decisions to maximize profits and strengthen their foothold in this business sphere.
As per the report, the United States is the most popular destination for Japanese MICE travelers. Japan reported 1.7 million outbound MICE tourists in 2020 and is the largest source market for Hawaii and Singapore.
The main MICE destinations for Japanese travelers which are studied in the report include- United States, South Korea, Hawaii, Taiwan, Hong Kong, Thailand, India, Sri Lanka, Singapore, Indonesia, Macau, Malaysia, Philippines, Cambodia, Vietnam, Italy, Germany, Australia, United Kingdom, and New Zealand.