According to the research report titled ‘North America Set Top Box Market Forecast 2027 By Recording, By Type, By Sales Channel, By End-Use, Research Report, COVID-19 Impact Statistics, Country Outlook, Price Trends, Historic Data, Growth Prospects, Competitive Industry Share,’ available with MarketStudyReport, North America set-top box market is slated to accrue USD 3.5 billion during the period 2021-2027.
 

Growing proliferation of the internet leading to easier entertainment access among all age groups & socio-economic backgrounds, rising spending capacity of people, and accelerated technological innovations in the telecom vertical are factors bolstering the growth of North America set-top box market.

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During the COVID-19 pandemic, there was amplified demand for television and set-top box due to the quarantine restrictions which forced families to stay at home and spend time binge-watching movies together. Set-top boxes were a great means of recreation and the first quarter of 2020 acted as a boon for the industry.

Based on type, the satellite segment is estimated to record a substantial CAGR during the projected timeline, due to the high-quality reception and impeccable streaming of HD content offered at an affordable rate. Moreover, industry participants are investing massively for innovating & introducing new satellite set top box, which will impel segment share.

On the other hand, IPTV/OTT vertical of North America set-top box industry is anticipated to register an upward development curve during the forecast period, owing to the rising popularity of over the top (OTT) platforms like Netflix, Disney, Amazon Prime, etc. facilitating a variety of content.  

From regional frame of reference, the U.S. market is poised to garner massive revenues during the assessment timeframe, given the soaring consumption of household entertainment devices and smart home appliances, alongside higher spending capacity of residents. 

The key players in North America set-top box market are TechniSat Digital GmbH, Advanced Digital Broadcast SA, Technicolor SA, Amino Technologies PLC, Sumitomo Electric Industries Ltd., CommScope Inc. (Arris), Skyworth Digital Co. Ltd., Guangdong Hybroad Vision Electronics Technology Company Ltd., Shenzhen SEI Robotics Co. Ltd., HUMAX Co. Ltd, Sercomm Corporation, Kaon Media Co. Ltd., Samsung Electronics, Mybox Technologies Pvt. Ltd., and Sagemcom Broadband SAS among others.