September 08, 2020
According to the research report titled ‘Oat Milk Market Size By Source, By Type, By Packaging Form, By Sales Channel, Regional Outlook, Growth Potential, Industry Analysis Report, Price Trends, Competitive Market Share & Forecast, 2020 - 2026’, available with Market Study Report, global oat milk market will accrue notable returns during the analysis period.
As per the report findings, rising trend of healthy living and organic food consumption is the primary growth driver of global oat milk market. Moreover, increasing consumption of oat milk among people with food sensitivities or dietary restrictions as it is free of lactose, dairy, soy, and nuts will positively impact the industry growth. However, easy availability of substitutes may hamper the demand for oat milk in the upcoming years.
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Based on source, global oat milk market is split into organic and conventional, among which, the latter segment is expected to gain considerable traction in the forthcoming years on account of rising demand for vegetarian and reasonably priced food products.
In terms of type, global oat milk market is divided into flavored and unflavored oat milk, wherein the former segment is anticipated to grow tremendously, fueled by its necessity in dairy-free ice creams and other frozen desserts.
Considering the packaging type, global oat market is categorized into cartons, bottle, and others. Others segment comprising plastic packaging is projected to register 9.5% CAGR during the review period, owing to affordable raw material and easy scaling in production as compared to other materials.
Speaking of the sales segment, global oat milk is segmented into specialty stores, mainstream stores, and others. Of these, others segment including local shops, supermarkets, and hyper markets will display strong growth trends in the coming years, attributable to increasing adoption of oat milk in daily diets.
Geographically, global oat milk market is partitioned into North America, Asia Pacific, LATAM, Europe, and MEA. LATAM market is projected to grow significantly owning to rapid urbanization and growing consumer inclination towards healthy food across the region.
Meanwhile, MEA oat milk market is anticipated to expand with a CAGR of over 10% during the review period, on account of rising per capita income and changing food habits & preferences.
Prominent players in global oat milk market are Rise Brewing, Oatly, Happy Planet Foods, Thrive Market, Califia Farms, PepsiCo, Elmhurst, Pacific Food, and Danone.