August 12, 2021
According to the research report titled ‘U.S. Retail Packaged Bread Market Size By Product (Frozen, Fresh), By Ingredient (Organic, Inorganic), By Recipe (Breadsticks, Sandwich Bread, Rolls & Buns), By Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Online Stores), Industry Analysis Report, Regional Outlook, Growth Potential, Price Trends, Competitive Market Share & Forecast, 2019 - 2026’, available with Market Study Report, U.S. retail packaged bread market is anticipated to cross a valuation of USD 24 billion by the end of the forecast period 2019-2026.
U.S. retail packaged bread market is largely driven by increasing feed grain production and consumption, rising consumer inclination towards healthy lifestyles, expanding e-commerce sector, and developing retail network.
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On the basis of product type, fresh bread segment is anticipated to capture 80% industry share over the forecast timeframe, creditable to technological advancements in manufacturing techniques which endow better vitamin and calcium content to the end-product. Moreover, better affordability of fresh bread in comparison to frozen variants along with shifting focus towards freshly baked products are supporting the segmental expansion.
Considering ingredients, U.S. retail packaged bread industry size from inorganic bread segment is anticipated to register 1.5% CAGR through 2026. Lower cost of inorganic bread in comparison to counterparts and its widespread availability are supporting the segment expansion. Further, high concentration of bakers and companies that provide inorganic bread in a variety of sizes and weight is adding to growth.
In terms of recipe, breadsticks segment is anticipated to grab 15% market share over the assessment period. These foods items are generally served with soup, and are widely popular in the U.S. due to their availability in multiple variants and flavors.
Speaking of distribution channel, U.S. retail packaged bread industry value from supermarkets & hypermarkets segment is predicted to exhibit 2.5% CAGR over 2019-2026. Better shopping convenience to customers in terms of access to numerous product brands at multiple price points under one roof is favoring the segmental expansion.
From a geographical perspective, northwest U.S. retail packaged bread market held 20% of the overall share in the recent past and is touted to experience strong gains through 2026. This can be ascribed to increasing focus of industry players on R&D activities for development of new products with high nutritional value.
Elaborating on the competitive landscape, H&S Bakery Inc., Aunt Millie's Bakeries (Perfection Bakeries Inc.), Johnston's Bakery Inc., Custom Foods Inc., Gonnella Baking Co., T. Marzetti Co., Aryzta AG, United States Bakery, Flowers Foods Inc., Weston Foods US Inc., and Bimbo Bakeries USA are the major players influencing the U.S. retail packaged bread market trends.