Global Loyalty Management Software Competitive Landscape Professional Research Report 2024

Research Summary

Loyalty management software is a specialized computer program or platform that enables businesses to effectively manage and enhance customer loyalty programs. It provides businesses with the tools and features necessary to design, implement, and track loyalty initiatives to engage and retain customers. This software typically includes features such as customer database management, reward program creation, points tracking, personalized promotions, customer analytics, and reporting. Loyalty management software helps businesses streamline their loyalty programs, allowing them to track customer behavior, preferences, and purchase history to offer targeted rewards and incentives. It also provides insights and analytics to assess the effectiveness of loyalty initiatives and make data-driven decisions to optimize customer retention and satisfaction. Loyalty management software empowers businesses to build stronger customer relationships, drive repeat purchases, and ultimately increase customer loyalty and profitability.

According to DIResearch's in-depth investigation and research, the global Loyalty Management Software market size will reach XX US$ Million in 2024, and is expected to reach XX US$ Million in 2030, with a CAGR of XX% (2025-2030). Among them, the China market has changed rapidly in the past few years. The market size in 2024 will be XX US$ Million, accounting for approximately XX% of the world. It is expected to reach XX US$ Million in 2030, and the global share will reach XX%.

The major global manufacturers of Loyalty Management Software include Loyalty Ventures, Oracle Corporation, IBM Corporation, Kognitiv Corporation(Aimia), SAP SE, Brierley+Partners, Epsilon, Fidelity Information Services, Kobie Marketing, ICF International, Bond Brand Loyalty, Tibco Software, Comarch etc. The global players competition landscape in this report is divided into three tiers. The first tiers is the global leading enterprise, which occupies a major market share, is in a leading position in the industry, has strong competitiveness and influence, and has a large revenue scale; the second tiers has a certain share and popularity in the market, actively follows the industry leaders in product, service or technological innovation, and has a medium revenue scale; the third tiers has a smaller share in the market, has a lower brand awareness, mainly focuses on the local market, and has a relatively small revenue scale.

This report studies the market size, price trends and future development prospects of Loyalty Management Software. Focus on analysing the market share, product portfolio, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Loyalty Management Software market. The report data covers historical data from 2019 to 2023, base year in 2024 and forecast data from 2025 to 2030.

The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Loyalty Management Software market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Loyalty Management Software industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.

The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.

Global Key Manufacturers of Loyalty Management Software Include:

Loyalty Ventures

Oracle Corporation

IBM Corporation

Kognitiv Corporation(Aimia)

SAP SE

Brierley+Partners

Epsilon

Fidelity Information Services

Kobie Marketing

ICF International

Bond Brand Loyalty

Tibco Software

Comarch

Loyalty Management Software Product Segment Include:

Customer Loyalty

Employee Retention

Channel Loyalty

Loyalty Management Software Product Application Include:

BFSI

Travel & Hospitality

Consumer goods & Retail

Other

Chapter Scope

Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends

Chapter 2: Global Loyalty Management Software Industry PESTEL Analysis

Chapter 3: Global Loyalty Management Software Industry Porter's Five Forces Analysis

Chapter 4: Global Loyalty Management Software Major Regional Market Size and Forecast Analysis

Chapter 5: Global Loyalty Management Software Market Size and Forecast by Type and Application Analysis

Chapter 6: North America Loyalty Management Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 7: Europe Loyalty Management Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 8: China Loyalty Management Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 9: APAC (Excl. China) Loyalty Management Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 10: Latin America Loyalty Management Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 11: Middle East and Africa Loyalty Management Software Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis)

Chapter 12: Global Loyalty Management Software Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration)

Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin)

Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers

Chapter 15: Research Findings and Conclusion

Chapter 16: Methodology and Data Sources

Table of Contents

1 Loyalty Management Software Market Overview

1.1 Product Definition and Statistical Scope

1.2 Loyalty Management Software Product by Type

1.2.1 Global Loyalty Management Software Market Size by Type, 2023 VS 2024 VS 2030

1.2.2 Customer Loyalty

1.2.3 Employee Retention

1.2.4 Channel Loyalty

1.3 Loyalty Management Software Product by Application

1.3.1 Global Loyalty Management Software Market Size by Application, 2023 VS 2024 VS 2030

1.3.2 BFSI

1.3.3 Travel & Hospitality

1.3.4 Consumer goods & Retail

1.3.5 Other

1.4 Global Loyalty Management Software Market Revenue Analysis (2019-2030)

1.5 Loyalty Management Software Market Development Status and Trends

1.5.1 Loyalty Management Software Industry Development Status Analysis

1.5.2 Loyalty Management Software Industry Development Trends Analysis

2 Loyalty Management Software Market PESTEL Analysis

2.1 Political Factors Analysis

2.2 Economic Factors Analysis

2.3 Social Factors Analysis

2.4 Technological Factors Analysis

2.5 Environmental Factors Analysis

2.6 Legal Factors Analysis

3 Loyalty Management Software Market Porter's Five Forces Analysis

3.1 Competitive Rivalry

3.2 Threat of New Entrants

3.3 Bargaining Power of Suppliers

3.4 Bargaining Power of Buyers

3.5 Threat of Substitutes

4 Global Loyalty Management Software Market Analysis by Regions

4.1 Loyalty Management Software Overall Market: 2023 VS 2024 VS 2030

4.2 Global Loyalty Management Software Revenue and Forecast Analysis (2019-2030)

4.2.1 Global Loyalty Management Software Revenue and Market Share by Region (2019-2024)

4.2.2 Global Loyalty Management Software Revenue Forecast by Region (2025-2030)

5 Global Loyalty Management Software Market Size by Type and Application

5.1 Global Loyalty Management Software Market Size by Type

5.2 Global Loyalty Management Software Market Size by Application

6 North America

6.1 North America Loyalty Management Software Market Size and Growth Rate Analysis (2019-2030)

6.2 North America Key Manufacturers Analysis

6.3 North America Loyalty Management Software Market Size by Type

6.4 North America Loyalty Management Software Market Size by Application

6.5 North America Loyalty Management Software Market Size by Country

6.5.1 US

6.5.2 Canada

7 Europe

7.1 Europe Loyalty Management Software Market Size and Growth Rate Analysis (2019-2030)

7.2 Europe Key Manufacturers Analysis

7.3 Europe Loyalty Management Software Market Size by Type

7.4 Europe Loyalty Management Software Market Size by Application

7.5 Europe Loyalty Management Software Market Size by Country

7.5.1 Germany

7.5.2 France

7.5.3 United Kingdom

7.5.4 Italy

7.5.5 Spain

7.5.6 Benelux

8 China

8.1 China Loyalty Management Software Market Size and Growth Rate Analysis (2019-2030)

8.2 China Key Manufacturers Analysis

8.3 China Loyalty Management Software Market Size by Type

8.4 China Loyalty Management Software Market Size by Application

9 APAC (excl. China)

9.1 APAC (excl. China) Loyalty Management Software Market Size and Growth Rate Analysis (2019-2030)

9.2 APAC (excl. China) Key Manufacturers Analysis

9.3 APAC (excl. China) Loyalty Management Software Market Size by Type

9.4 APAC (excl. China) Loyalty Management Software Market Size by Application

9.5 APAC (excl. China) Loyalty Management Software Market Size by Country

9.5.1 Japan

9.5.2 South Korea

9.5.3 India

9.5.4 Australia

9.5.5 Indonesia

9.5.6 Vietnam

9.5.7 Malaysia

9.5.8 Thailand

10 Latin America

10.1 Latin America Loyalty Management Software Market Size and Growth Rate Analysis (2019-2030)

10.2 Latin America Key Manufacturers Analysis

10.3 Latin America Loyalty Management Software Market Size by Type

10.4 Latin America Loyalty Management Software Market Size by Application

10.5 Latin America Loyalty Management Software Market Size by Country

10.5.1 Mecixo

10.5.2 Brazil

11 Middle East & Africa

11.1 Middle East & Africa Loyalty Management Software Market Size and Growth Rate Analysis (2019-2030)

11.2 Middle East & Africa Key Manufacturers Analysis

11.3 Middle East & Africa Loyalty Management Software Market Size by Type

11.4 Middle East & Africa Loyalty Management Software Market Size by Application

11.5 Middle East & Africa Loyalty Management Software Market Size by Country

11.5.1 Saudi Arabia

11.5.2 South Africa

12 Market Competition by Manufacturers

12.1 Global Loyalty Management Software Market Revenue by Key Manufacturers (2020-2024)

12.2 Loyalty Management Software Competitive Landscape Analysis and Market Dynamic

12.2.1 Loyalty Management Software Competitive Landscape Analysis

12.2.2 Global Key Manufacturers Headquarter and Key Area Sales

12.2.3 Market Dynamic

13 Key Companies Analysis

13.1 Loyalty Ventures

13.1.1 Loyalty Ventures Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.1.2 Loyalty Ventures Loyalty Management Software Product Portfolio

13.1.3 Loyalty Ventures Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.2 Oracle Corporation

13.2.1 Oracle Corporation Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.2.2 Oracle Corporation Loyalty Management Software Product Portfolio

13.2.3 Oracle Corporation Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.3 IBM Corporation

13.3.1 IBM Corporation Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.3.2 IBM Corporation Loyalty Management Software Product Portfolio

13.3.3 IBM Corporation Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.4 Kognitiv Corporation(Aimia)

13.4.1 Kognitiv Corporation(Aimia) Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.4.2 Kognitiv Corporation(Aimia) Loyalty Management Software Product Portfolio

13.4.3 Kognitiv Corporation(Aimia) Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.5 SAP SE

13.5.1 SAP SE Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.5.2 SAP SE Loyalty Management Software Product Portfolio

13.5.3 SAP SE Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.6 Brierley+Partners

13.6.1 Brierley+Partners Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.6.2 Brierley+Partners Loyalty Management Software Product Portfolio

13.6.3 Brierley+Partners Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.7 Epsilon

13.7.1 Epsilon Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.7.2 Epsilon Loyalty Management Software Product Portfolio

13.7.3 Epsilon Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.8 Fidelity Information Services

13.8.1 Fidelity Information Services Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.8.2 Fidelity Information Services Loyalty Management Software Product Portfolio

13.8.3 Fidelity Information Services Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.9 Kobie Marketing

13.9.1 Kobie Marketing Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.9.2 Kobie Marketing Loyalty Management Software Product Portfolio

13.9.3 Kobie Marketing Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.10 ICF International

13.10.1 ICF International Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.10.2 ICF International Loyalty Management Software Product Portfolio

13.10.3 ICF International Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.11 Bond Brand Loyalty

13.11.1 Bond Brand Loyalty Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.11.2 Bond Brand Loyalty Loyalty Management Software Product Portfolio

13.11.3 Bond Brand Loyalty Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.12 Tibco Software

13.12.1 Tibco Software Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.12.2 Tibco Software Loyalty Management Software Product Portfolio

13.12.3 Tibco Software Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

13.13 Comarch

13.13.1 Comarch Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)

13.13.2 Comarch Loyalty Management Software Product Portfolio

13.13.3 Comarch Loyalty Management Software Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)

14 Industry Chain Analysis

14.1 Loyalty Management Software Industry Chain Analysis

14.2 Loyalty Management Software Industry Raw Material and Suppliers Analysis

14.2.1 Upstream Key Raw Material Supply Analysis

14.2.2 Raw Material Suppliers and Contact Information

14.3 Loyalty Management Software Typical Downstream Customers

14.4 Loyalty Management Software Sales Channel Analysis

15 Research Findings and Conclusion

16 Methodology and Data Source

16.1 Methodology/Research Approach

16.2 Research Scope

16.3 Benchmarks and Assumptions

16.4 Date Source

16.4.1 Primary Sources

16.4.2 Secondary Sources

16.5 Data Cross Validation

16.6 Disclaimer

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